Jill here this morning – phew it’s been a while! Too long! I feel rusty - hopefully this goes ok.
Today, I thought I would share some fun information about our creative process and give YOU ALL a couple of freebies!
How does your creative process start? Do you use inspiration – magazines, Pinterest, sketches – to get you started? Well, I do. I am constantly inspired by so much around me – it’s how my brain works. I can see a pattern I love at the grocery store, in clothing, on packaging, in magazines, in ads, in vintage goods… everywhere. Sometimes I can look at an image on Pinterest and there’s one thing on the whole vignette that grabs my attention. I tell people Pinterest is my “happy place”. As a designer, I love color, I love typography, I love patterns, I love and envy design from our competitors too. I have my "why didn't I think of that" moments like everyone else.
So how does our creative process start here at Jillibean Soup? With the paper collections, we generally start with an inspiration board. Before the days of Pinterest, I would gather ideas from many of the items listed above. I would also sketch things and add in color when I was happy with a sketch. Today, we gather most of our items in a secret Pinterest board. Once we start that, then we usually start our color swatches. Since Jillibean uses many of our colors repeatedly (so our lines all work together so easily) - we pull some of the existing colors but then add in a few others to make it more palatable.
Then, we start the design process. Using our inspiration to pull from - we start designing papers. If there are lots of "icons", then Teka will usually focus on the icons first. Some of this process I leave up to the graphic designers. Some of it, I give specifics as I usually have a design in my head that I'm thinking of. The girls are great to work with...they are good at reading my mind, literally! Usually we have more than enough designs when it all comes together. We have some simple patterns that we may recycle like dots, stripes, diagonal stripes, gingham, grids, stars, etc... as a cardmaker, I LOVE these simple patterns.
After most of the papers are designed, we start to hone in on the "collection". This is where I start printing the designs and pulling the a sides and b sides together. This is also where we tweak the size of the design. I like a good mixture of some larger prints and smaller prints - allows both our cardmakers and scrapbookers to have fun with these lines!
Take a look at a line Juliana is currently working on...
Yes, I love it too! Great colors and fun designs! We are about 3/4s of the way through this process. I laid out all the papers to see what works together in my mind. Sometimes we have to go back in and change colors if the front and backs of the papers don't work together. Sometimes we end up with too many "icon" pages and need to blend in more simple patterns. Sometimes we just need to tweak or move things in a design to make it more pleasing to the eye. This collection has so much goodness - love all the designs, colors and will be fun to use for projects - can't wait!
After we finish up the papers, then we can start on the Pea Pods (die cuts), Coordinating Stickers, Soup Labels, Wood Veneers and any other pieces parts we're doing with the collection. This part tends to be easier as most of the icons have already been drawn. Sometimes we need to gather quotes and sayings for the stickers...
After it's all said and done - that's actually when they get named. That's when I go to google. Did you know how many soup names there are out there? It's crazy - google soup - I "dare" you. :) I look for something that works with the line or sometimes we make up our own soup. :) The collection above still needs a name if you have any ideas!
Even though we haven't even released this collection, I asked Juliana to pull together a couple of cut files and some FREE printables! How about that? Love the Hello in this collection, below are some links for a couple of FREE cut files (Hello) and the FREE printables!!
How cute are these? Link below to print from your printer. :)
Here are cut files for you to use with your digital cutter as well. (linked on the side under Freebies, too)
I would love to hear about your creative process – feel free to comment below.
Have a great weekend everyone! Love this fall weather in Ohio!